The European Data Protection Board (EDPB) is an independent European Union body established under the General Data Protection Regulation (GDPR). Its main role is to ensure the consistent application of data protection rules across the EU, promote cooperation among national data protection authorities, and provide guidance on key data protection issues. The EDPB issues guidelines, recommendations, and best practices to clarify GDPR provisions and address emerging privacy challenges. It also mediates disputes between national authorities and can issue binding decisions in cross-border cases. The EDPB plays a crucial role in safeguarding individuals' privacy rights and fostering trust in the digital economy.