Italy’s antitrust authorities have launched an investigation into Sephora and its parent company LVMH, scrutinizing their digital marketing and data practices for potential market manipulation in the online beauty industry.
Thegentlemen ransomware group has struck Far East Fame Line DDB, exposing vulnerabilities in the digital marketing sector and raising alarms about cyber risks facing creative agencies.
2026 marks a turning point in cybersecurity, as demand for skilled professionals and specialized marketing agencies hits historic highs. Discover the forces driving this gold rush and what it means for careers and business growth in a rapidly evolving sector.
Brand growth has become a high-risk game: as brands pursue new audiences, they face hidden conflicts, digital backlash, and the rise of behavioral fluidity. Discover why today’s marketing success is about mastering invisible networks, not just spreading messages.
AI-powered answer engines are rewriting the rules of digital visibility. Discover why GEO and AEO strategies matter now—and how brands can ensure they're cited, not sidelined, in the new algorithmic order.
Online creators reach millions, but TV ads still command the highest prices. Investigate why advertisers undervalue digital audiences and what’s holding back a fairer advertising future.
In 2026, digital marketing faces a revolution as privacy concerns, AI, and new tracking technologies force brands to rethink communication. Dive into the five trends redefining the relationship between brands and users.
OpenAI is launching ChatGPT ads priced at up to $60 per 1,000 views—on par with NFL broadcast rates. This feature investigates what advertisers are really buying, user implications, and the future of AI-powered ads.
A hidden criminal marketplace on the dark web siphons billions from UK digital ad budgets via botnets, malware, and spoofed domains—leaving marketers with unreliable data and wasted spend.